VIDEO: The Legend of Joe Weider

Two days after the 2009 Mr. Olympia, Joe Weider stopped in at a photo shoot for FLEX magazine. It was the last photo shoot he would attend for one of the publications he once owned. Here, the top bodybuilders in the world – Jay Cutler, Phil Heath, Dexter Jackson and more – discuss Joe’s impact on the bodybuilding world.

Footage is courtesy of videographers Joel Barham and Nick DePalo.